Denver's Biggest Fiesta is Back!
Saturday, October 10, 2026 | 2–8 PM
The annual Great American Beer Festival is almost here, bringing Denver’s craft beer community together once again. GMBF adds to the celebration with Mexican-inspired beer, culture, and collaboration.
Join us for the Great Mexican Beer Fiesta, our biggest block party of the year, hosted by Denver Beer Co. and ¡Venga! Mexican Lager. We’re bringing the flavors, sounds, and spirit of Mexico to Platte Street with Mexican-inspired craft beer, collaborative cervezas, live Lucha Libre, Latino DJs, live music, food trucks, artisan vendors, community makers, and plenty of fiesta energy.
This is one GABF-week celebration you don’t want to miss. Grab your amigos, come hungry and thirsty, and get ready to fiesta!
Build bridges, not walls.
BEER. LUCHA. MUSIC. FOOD. FIESTA.
Come thirsty. Stay for the party.
The Great Mexican Beer Fiesta brings together everything we love about a great Denver celebration: Mexican-inspired craft beer, collaboration, live entertainment, delicious food, local makers, and community.
From the first pour to the final song, Platte Street will be filled with the flavors, sounds, and spirit of Mexico.
And yes, Lucha Libre is back!
COLLABORATION CERVEZAS
Crafted together, celebrated together. Unity is at the heart of our fiesta. Taste the spirit of teamwork with Mexican-inspired beers brewed collectively across our family of brands. Featured sister-brand releases include: Denver Beer Co., Great Divide, Upslope Brewing, & Station 26 Brewing.
HUGO’S LUCHA LIBRE
Hugo’s Lucha Libre returns to GMBF with live matches happening right in the middle of the party.
Grab a cerveza, find a spot, and get ready for plenty of action as lucha libre takes center stage.
LIVE MUSIC + DJs
The fiesta wouldn’t be complete without the sounds to match the celebration.
Enjoy live music and Latino DJs throughout the afternoon as Platte Street turns into a lively street party. Grab a drink, bring your friends, and let the music keep you moving.
2026 MUSIC LINEUP
Coming soon.
MERCADO + COMMUNITY
Wander the street mercado and discover local food trucks, artists, artisan vendors, community makers, and nonprofit partners throughout the afternoon.
Grab a bite, shop local, meet the people behind the work, and soak up the community that makes this celebration so special.
A portion of proceeds benefits nonprofit partners, bringing an extra layer of community impact to an afternoon filled with great beer, Mexican culture, local creativity, and celebration.
The Great Mexican Beer Fiesta is built around a simple idea: beer brings people together.
During GABF week, we’re celebrating the craft beer community by creating a space for Mexican-inspired brewing, culture, music, food, and connection.
So grab your amigos, clear your Saturday, and meet us on Platte Street for an afternoon of cervezas, lucha, music, food, and fiesta.
Details:
DATE
Saturday, October 10, 2026
TIME
2:00–8:00 PM
LOCATION
Denver Beer Co. – Platte St.
1635 Platte St.
Denver, Colorado
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