For Breast Cancer Awareness month, Denver Beer Co. donated 10% of Princess Yum Yum Raspberry Kolsch and #drinkpink swag sales in Colorado

Denver, Colo. (November 13, 2017) – During the month of October, Denver Beer Co. and its distributor, Breakthru Beverage each donated 5% of every sale of Princess Yum Yum cans, pints, kegs and swag to the fight against breast cancer. Sales from the #DrinkPink campaign resulted in a cumulative donation of over $9,000 which was presented to the American Cancer Society in order to help fund breast cancer research in Colorado.

“We are very proud to support the American Cancer society and the important work they are doing to advance breast cancer research,” stated Denver Beer Co. co-founder Charlie Berger. “Most of us know someone who has been affected by this disease; we hope our contribution will help ensure better outcomes for folks in the future.”

Denver Beer Co. partnered with the Colorado chapter of the American Cancer Society for the #DrinkPink campaign and earmarked all funds raised by the brewery to go to researchers based in Colorado via the 501(c)3’s local chapter. In addition to the #DrinkPink campaign, Denver Beer Co. and Breakthru Beverage hosted a Pink Beer Garden at the American Cancer Society’s Making Strides Against Breast Cancer Walk, presented by University of Colorado Health, on October 22, 2017.

For more information, visit www.DenverBeerCo.com.

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About Denver Beer Co.
The idea behind Denver Beer Co is simple. Good beer is best enjoyed with friends, fresh air, and a bit of adventurous spirit to sharpen the palate. Our craft brewery specializes in artisan and seasonal varieties of premium ales and lagers made from the best ingredients around. Brewed with traditional methods and innovative spirit, our beer is always fresh and flavorful. At Denver Beer Co. we believe life is fun. www.denverbeerco.com